A commercial that is also a story, fast and dynamic, built to present the stylistic and innovative pluses of the new collection. There are models in various colors (black, red, sand, green and white) and different shapes: from the most classic to those with a futuristic design. All that remains is to choose the perfect one that matches your style.
They have an unmistakable touch, capable of mixing glamour, comfort and design. Fessura gives the right blend of these premium features of the fashion accessory world.
What's so special about them? They are technological. Yes, because the construction of Fessura products is innovative and patented. The CHANGE, a 1-meter-long band that slips into the slots that run through the sole, thus composing the final shoe without the use of machinery, glue or stitching. The REFLEX, a system of four XL Extralight pads that simultaneously absorb and release Energy in different areas of the foot according to the principles of Plantar Reflexology.
And today, Fessura is ready to conquer the hearts (and wardrobes) of Millennials, Generation Z and X by bringing them into a new dimension with an ad hoc campaign created for Mediaset television networks and social media. A spot starring the young and bubbly showgirl Mikaela Naeze Silva, the face of the brand capable of cheering up and sharing good vibes even through the small screen.